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Case Study

Studio Legal

Addressing the Need

After doing SEO with their existing agency for a number of years, Studio Legal were struggling to see value in the service and performance had stagnated. They knew their organic business growth was outstripping their online performance and therefore invested in a new website and set out to find a new partner with annovative ideas and ways to ensure their online strategy was contibuting.
Paperstack did a complete audit of the original website and put together recomendations for their new website to ensure not only that the migration was successful, but the website was set up for future growth. This meant an overhaul of the site structure and inclusions of new target pages to account for a broader scope of services to be targeted and Sydney as a location too. It also meant providing recomendations on how to improve conversion rates including site speed improvements, SEO optimised content and strategic form and click-to-call number placements. The website was migrated successfully, rankings drastically improved and in turn conversion also accellerated. The website went from being more of a ‘brochure’ asset to an effective lead generation engine. Results include: – 291% increase in organic traffic – 621% increase in conversion – 76/115 keywords on page 1 – 55/115 keywords in top 3 positions



increase in organic traffic


increase in organic online enquiry


SEO Service

Google ads


Website Design